If…you see an airplane in the air, people go ashore from the deeply sea in the ancient times, you will…?

If…you see a man in Tang suit in 2015, you will…?

If…you can shuttle time and space as your free will, you will…?

That's the original spirits of SHO-U's creative main idea.

Multiple styles, new elements and novel features are SHO-U's goal to develop. However, the latest technology always scared human beings. New products try to provide convenient life for people, but people need to learn how to control them first. The Ojibwe people have an ancient legend about the origin of the dreamcatcher. Storytellers speak of the Spider Woman, known as Asibikaashi; she took care of the children and the people on the land. Eventually, the Ojibwe Nation spread to the corners of North America and it became difficult for Asibikaashi to reach all the children. So the mothers and grandmothers would weave magical webs for the children, using willow hoops and sinew, or cordage made from plants. The dreamcatchers would filter out all bad dreams and only allow good thoughts to enter our mind. Once the sun rises, all nightmares just disappear. Thereby, SHO-U wishes to be the dreamcatcher.

Consumer electronics goods may be nightmares or dreams. Uncontrollable electronics goods may cause a disaster. SHO-U will reverse the hard, cold, unknown impression of electronics goods. Searching simplicity for the future in imagination from the past is our goal of design. In order to pursue the lucky future life is the source of innovation. SHO-U also set great store by the best relationship between technique, function, molding and material. SHO-U will be your guidance, and lead you into the technical obstacle-free space